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NBA Indonesia - Ballin Time
As part of the off-season content for NBA Indonesia's Facebook, Studio 1212 produced 10 episodes video-series aimed to educate younger fans on technical basketball skills and NBA player's signature moves. Each episode was designed to be fast-paced yet informative to keep younger fans engaged and entertained.
Ballin' Time Video
Ballin' Time featured local basketball players, social media influencers and celebrities who are active in the basketball community as trainers - teaching fans and other social media influencers how to execute a free throw with Jason Kidd's signature kiss, Kareem Abdul-Jabbar's legendary skyhook and other basketball tricks. The series naturally adapted to each character's personality to remain authentic and relatable to the audience.